Human beings are an interesting lot. The things that motivate us can be as specific as a savings account with $100,00.00 in it or as general as a pat on the back. We each have our own definitions of success and failure and nobody can dictate these to us. The only thing that seems to be universal is that we each need to feel like we matter and that we’re making progress towards our goals. Otherwise, we stagnate and risk falling prey to any number of vices that hopelessness can breed.

I’m writing today to give you a report on where I’ve come from, where I’m at and where I want to be. Let’s back up a bit to tell you where I’m coming from.

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How many times when you’re reviewing affiliate products or making changes to your BANS store do you ask yourself “What would I do in this situation?.” It’s human nature to use our own experiences to predict what will be successful and what won’t. Unfortunately, using ourselves as yardsticks may be an incredibly limiting mistake.

Let’s take a look at three people and see who has the best chance of success.

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I found a post from Jonathan Leger titled “The Advantages Of Internet Marketing” that I need to share with you today. With all the dismal talk about the world economy, one can’t help but ask themselves “Can I weather these economic times?” Jonathan makes an excellent case for the affirmative here.

Let me summarize the reasons he believes internet marketing is a great profession to be at exactly these times.

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For every one of us who is trying to build a business we often get caught up in a whirlwind of tasks that seems to have no end or beginning. We know we need to produce content, build backlinks, evaluate affiliate products and butter bread all in the same workday. What we lose is a macro view of our progress in each of these areas. We’re too often content to think as long as we take some action in any area of our business that we’re doing good.

Never is this more true than with social media. We open account after account because we’ve heard or read that they can help us rank or build our email list or increase our contact list of influential people. While this can all be true, in order for us to be effective in any marketing or social endeavor, we need to have a framework to keep the activity in perspective.

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