The last survey I did for one of my lists was done on SurveyMonkey. I put together ten multiple choice questions and one fill in the blank. It took me almost two hours to
complete!
That is all about to change…
So often when we are setting up or autoresponder messages we’re so focused on what we are saying that we forget how important it is to keep the message personal to our readers. We end up putting out what I call “public address” messages.
Sure, if you’ve set it up correctly, the subscriber gets a message that starts off with a personal greeting but then it trails off into a message intended for anybody that happens to be reading it. They lose the feeling that it was written for them at all. Instead, they find themselves bumping through it because(hopefully)they respect you as a source of information and feel like they “should” read it because it might be important.
