Tumblr a Web 2.0 Site? I Think Not!
I want to write a short post and get some feedback from my readers to see if I’m just on another planet or if Tumblr is completely missing the point.
As part of this year’s 30 Day Challenge, we watched a video on how to sign up for and use Tumblr to help drive traffic to our new niche sites. The video was very careful to tell us to pay attention to the Terms of Service and to abide by them. We were reminded that it would all be for nothing if we tried to set up a crappy site with no value and affiliate links because this is something Tumblr expressly prohibits.
I had never used Tumblr before but because I have a great deal of trust in and respect for Ed Dale and his associates I thought I’d give it a try. Here is my story.
I went to their site and supplied the info they needed. I decided I would test it by setting up a .tumblr domain using the relevant keywords for this blog to see how quickly it would send traffic to my site. I did the initial account creation steps and was thrust immediately into the content creation module. I received no email that an account had been set up or any details about it. I thought this was odd right off the bat.
I created a short blog post that I felt would be relevant to anybody who would be interested in my blog using the site’s keywords. I posted a link to my blog and not a sales page. No spam or trash links. I finished the post up and submitted it. I figured I’d give it a couple of days before I checked stats and updated the content.
To my dismay, two days later I was met with a useless message when I tried to log in that mumbled on about Firefox not being able to complete the page load. Only looking in the URL bar was I able to see the /suspended at the end of the Tumblr domain. My head scratching started at this point. I couldn’t think of anthing I could possibly have done to warrant suspension. Again, I had received not even a system-generated email telling me what had transpired.
I checked the 30 Day Challenge forums and noticed that many people had this happen to them. Apparently, a huge percentage of people from the 30DC who had set up legitimate accounts to help link together their web assets were suspended as well.
I finally sat down this morning and found a way to contact them (which is very difficult because Tumblr blocks access to even their site until you delete their cookie) and found out that the link to my blog was seen as an affiliate link and my account would remain suspended. No email when this happened either. When I asked for clarification I was only asked “Can you see how having a Tumblr domain with ‘starting an online business’ in it with a link to a blog about ‘starting an online business’ would be seen as affiliate marketing?”
Maybe you need to read that last sentence again…
That’s right-my account was suspended because it was set up using keywords relevant to my readers and had a single link leading back to my blog. Not a sales page or directory or viagra site or adsense but my blog. The Terms of Service may have mentioned something about links in posts but who would ever suspect using legitimate links to a real resource would or should be seen as a policy violation? To top it off, I have been reading in the 30 Day Challenge forums where it has been suggested by more than one person that Tumblr knew about the 30DC recommendation and received such a flood of traffic and sign-ups that they just started block suspending accounts that appeared to be associated with it. Apparently, they did the same thing with last year’s 30DC.
I asked them one last time how that could possibly be seen as affiliate marketing and received no clarification. I then wrote them back and told them to delete my account and a few choice words about them totally not understanding web 2.0. No cussing or insults were used. Again, I received no response.
A Better Alternative
Even though it’s not a blogging platform, here is the link to a review of a hot tool to help you gain backlinks to your site legitimately by blog commenting. The tool is called Fast Blog Finder an you can find the full review on the ScriptCritics site here.
OK, now it’s your turn.
Please add your comments below and tell me if you’ve had a similar experience with Tumblr or if you have found a way to make good use of it.
For my money, I’ll be avoiding it like the plague and recommending others do the same.
Editor’s Note: Thankfully, Ed and his associates have posted a link to a web 2.0 resource to help people find an alternative to Tumblr. I should also mention that Ed personally apologized for recommending Tumblr in light of what happened.
The resource is GO2Web20.net
Best,
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Jeff,
Just wanted to comment that Tumblr did the same bull**it to me… I love these 2.0 sites that block marketing… Why the hell do they think people set up the 2.0 pages in the first place…? Boredom? WTF? For social media, Myspace, Facebook and Youtube are it… Everyone else is just a dummy site for marketing…
Hubpages and Ezine are the same way….
Figure out your place in the food chain… Aside from Myspace, Facebook and Youtube, If it weren't for people using them for backlinks and marketing purposes they would be ghost towns…
These guys are the quintessential beggars being choosers…
Angry Marketer,
I couldn't agree with you more.
I was blown away by how unprofessional and unrealistic the whole
process was.
Thanks for stopping by and leaving your thoughts.
Jeff
I just found your blog after googeling for tumblr suspended to find out wtf was going on with my blog. Now I see it clearly: They try to avoid any blog that could (!) be something like marketing. But like Angry Marketer said who the fuck needs such web2.0 pages if there's no use to build links or drive traffic. I only started a blog about poker, not even with a link to any poker site. Just some news about the industry and guess what. It took 2 hours to get suspended. I don't even bother and won't send them a single email. It's just ridicolous and they are dead for me. Obviously I'll write a blog post about that…
Cheers,
Stefan
Hi Stefan,
I don't think Tumblr even knows what Tumblr avoids but it is a HUGE
list I'm sure.
I'm glad you stopped by to leave your experience but I'm really sorry
you didn't see my post before you tried Tumblr.
I know I'm not in the majority but my take on a lot of the social
media sites is they ARE great for engaging your audience if you have
the time. However, I still feel it's no coincidence that the people
who seem to have embraced them ALREADY have a large following. It
just gives them another point of contact with their established
audience.
I still do not believe that anybody builds a business using them.
Have you had any success with any of the other web 2.0 sites? I have
a sizeable StumbleUpon profile and I've met some great people but I
can't attribute one sale to it so far. I know the gurus all say
that's not the point but it would be if they were new to internet
marketing and blogging.
Jeff
It happened to me also. At first I thought Tumblr would be great but I swear I'll never use it again. It was a waste of time.
Hi Maria,
I was also very disappointed as you can tell.
What other types of sites have you used successfully?
Jeff
I signed up for Tumblr a month ago. Thought it was awesome. Created unique content for it, had social bookmarks go to it, tumblr posts went to my twitter page, worked with my iphone, I raved it, but then one day while adding a new tumblr blog, it didn't work. I thought that tumblr was just down, but after two weeks realized its cus they banned me!
No notice, no fun, I wasn't using tumblr to spam in the least bit.
Alan,
It seemed like a great setup and system when I was first told about it and
it also seemed to be fairly easy to get up and running.
I wasn't using it for spam either.
You're absolutely correct…you should have some warning that you've
violated a rule before being banned.
Thanks for stopping by and letting us know about your experience.
Jeff
I was banned and even got an email response from Marc – support manager that I advertised the site with affiliate links (that is agains content policy). Does that mean that if you write a Tumblelog about books, you cannot put the link to a book review which has a link to Amazon, eBay or Barnes&Noble? Ridiculous!
I shared my experience and advice to marketers in eHow article http://www.ehow.com/how_5085784_use-tumblr-not-...
If you read the Content Policy carefully you may have noticed that Tumblr do not tolerate not meaningful content, but still provides tools for importing numerous automatic content from Twitter, Delicious or any RSS feed. Really strange attitude to content
I agree with Maria's opinion – Wasteof time!
maruxz,
I totally agree that Tumblr seems to support adding noise content if they
get anything from it.
Like yourself, I merely wanted to add another way to reach my readers and
customers and did NOT set up a spam blog.
I'm with you…total waste of time.
I know there are a bunch of people who will swear by it and I'm not knocking
them. I just know if I'm going to spend the time to build a site I don't
want it rejected for some bullcrap policy violation.
Thanks for stopping by and leaving your thoughts. I'll definitely check out
your ehow article.
Jeff
I was banned and even got an email response from Marc – support manager that I advertised the site with affiliate links (that is agains content policy). Does that mean that if you write a Tumblelog about books, you cannot put the link to a book review which has a link to Amazon, eBay or Barnes&Noble? Ridiculous!
I shared my experience and advice to marketers in eHow article http://www.ehow.com/how_5085784_use-tumblr-not-...
If you read the Content Policy carefully you may have noticed that Tumblr do not tolerate not meaningful content, but still provides tools for importing numerous automatic content from Twitter, Delicious or any RSS feed. Really strange attitude to content
I agree with Maria's opinion – Wasteof time!
maruxz,
I totally agree that Tumblr seems to support adding noise content if they
get anything from it.
Like yourself, I merely wanted to add another way to reach my readers and
customers and did NOT set up a spam blog.
I'm with you…total waste of time.
I know there are a bunch of people who will swear by it and I'm not knocking
them. I just know if I'm going to spend the time to build a site I don't
want it rejected for some bullcrap policy violation.
Thanks for stopping by and leaving your thoughts. I'll definitely check out
your ehow article.
Jeff